Controlling Shareholders
Tzach Iron
Founder, Co-CEOCEO of Psagot Securities
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Omer Yaniv
Founder and Co-CEO
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Ronen Torem
Controlling Shareholder
With over 25 years of experience in capital markets and finance across Europe and Israel, Yohan is a seasoned leader in the industry. Before joining Psagot, he held senior positions including CEO of Psagot Investment House, Chairman of the Board at More Magna Asset Management, and Founder and Chairman of Camalia Capital Markets.
Ozi Danino
Founder and CTO
With over 25 years of experience in capital markets and finance across Europe and Israel, Yohan is a seasoned leader in the industry. Before joining Psagot, he held senior positions including CEO of Psagot Investment House, Chairman of the Board at More Magna Asset Management, and Founder and Chairman of Camalia Capital Markets.
Yohan Kadoche
Controlling Shareholder
Holds a Bachelor of Laws (LLB) and Business Administration with specialization in accounting and teaching. In the last decade, he served as the commissioner of enforcement, as the director of the regulatory system and as a director of several companies in the group.
Management of Psagot Securities
Guy Bar-On
Founder and CTO
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Haim Krichley
Head of Product
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Liran Ben-Ari
Controlling Shareholder
With over 25 years of experience in capital markets and finance across Europe and Israel, Yohan is a seasoned leader in the industry. Before joining Psagot, he held senior positions including CEO of Psagot Investment House, Chairman of the Board at More Magna Asset Management, and Founder and Chairman of Camalia Capital Markets.
Dolev Ben-Zaken
VP of Regulation at Psagot Group
With over 25 years of experience in capital markets and finance across Europe and Israel, Yohan is a seasoned leader in the industry. Before joining Psagot, he held senior positions including CEO of Psagot Investment House, Chairman of the Board at More Magna Asset Management, and Founder and Chairman of Camalia Capital Markets.
Tzach Iron
Founder, Co-CEOCEO of Psagot Securities
Holds a Bachelor of Laws (LLB) and Business Administration with specialization in accounting and teaching. In the last decade, he served as the commissioner of enforcement, as the director of the regulatory system and as a director of several companies in the group.
Shir Azuri
Founder and CTO
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Tuvia
Head of Product
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Michael Laufer
Controlling Shareholder
With over 25 years of experience in capital markets and finance across Europe and Israel, Yohan is a seasoned leader in the industry. Before joining Psagot, he held senior positions including CEO of Psagot Investment House, Chairman of the Board at More Magna Asset Management, and Founder and Chairman of Camalia Capital Markets.
Hen Geva
VP of Regulation at Psagot Group
With over 25 years of experience in capital markets and finance across Europe and Israel, Yohan is a seasoned leader in the industry. Before joining Psagot, he held senior positions including CEO of Psagot Investment House, Chairman of the Board at More Magna Asset Management, and Founder and Chairman of Camalia Capital Markets.
Management of Psagot Equity
Inbar
Head of Legal
Inbar has over 15 years of experience in professional affairs departments in the trust services field, supervising the legal aspects of M&A deals, 102 trust requirements, and more. Her in-depth knowledge includes legal supervision, trust services, and corporate transactions.
Ben Zion Levi
Head of Product
Bentzi has more than 20 years of experience in Employee Stock Option Plans, financial reporting services and investment Management. His expertise encompasses the development and design of financial systems, adeptly navigating complex regulatory environments.
Gili Nahon
Head of Operations
With over 15 years of experience in managing an operations department, Gili has managed and operated various incentive plans for publicly companies. Her expertise spans equity management and operational strategy.
Thomer Barzilay
Founder and CTO
Thomer holds 15+ years in banking systems and digital applications, software engineering, cybersecurity, and data science. As a former CTO for a regulated Brazilian financial institution and a couple of startups, he’s a banking tech and digital solutions expert.
Omer Yaniv
Founder and Co-CEO
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Eli Heike
Tax Expert
Eli Haika, with 22 years at the Israeli Tax Authority, specializes in employee stock option tax solutions. He led the employee stock option department within the professional division as well as the mergers and acquisitions department and adeptly handled tax decisions for stockholders and companies.
Option 2
Controlling Shareholders
Yohan Kadoche
Controlling Shareholder
With over 25 years of experience in capital markets and finance across Europe and Israel, Yohan is a seasoned leader in the industry. Before joining Psagot, he held senior positions including CEO of Psagot Investment House, Chairman of the Board at More Magna Asset Management, and Founder and Chairman of Camalia Capital Markets.
Ozi Danino
Founder and CTO
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Ronen Torem
Controlling Shareholder
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Tzach Iron
Founder, Co-CEOCEO of Psagot Securities
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Omer Yaniv
Founder and Co-CEO
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Management of Psagot Securities
Guy Bar-On
Founder and CTO
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Haim Krichley
Head of Product
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Liran Ben-Ari
Head of Operations
With over 25 years of experience in capital markets and finance across Europe and Israel, Yohan is a seasoned leader in the industry. Before joining Psagot, he held senior positions including CEO of Psagot Investment House, Chairman of the Board at More Magna Asset Management, and Founder and Chairman of Camalia Capital Markets.
Dolev Ben-Zaken
VP of Regulation at Psagot Group
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Tzach Iron
Founder, Co-CEOCEO of Psagot Securities
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Shir Azuri
Chief Financial Officer
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Tuvia
Head of Product
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Michael Laufer
Controlling Shareholder
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Hen Geva
VP of Regulation at Psagot Group
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Management of Psagot Equity
Inbar
Head of Legal
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Ben Zion Levi
Head of Product
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Gili Nahon
Head of Operations
With over 25 years of experience in capital markets and finance across Europe and Israel, Yohan is a seasoned leader in the industry. Before joining Psagot, he held senior positions including CEO of Psagot Investment House, Chairman of the Board at More Magna Asset Management, and Founder and Chairman of Camalia Capital Markets.
Thomer Barzilay
Founder and CTO
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Omer Yaniv
Founder and Co-CEO
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Eli Heike
Tax Expert
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Option 3
Controlling Shareholders
Yohan Kadoche
Controlling Shareholder
With over 25 years of experience in capital markets and finance across Europe and Israel, Yohan is a seasoned leader in the industry. Before joining Psagot, he held senior positions including CEO of Psagot Investment House, Chairman of the Board at More Magna Asset Management, and Founder and Chairman of Camalia Capital Markets.
Ozi Danino
Founder and CTO
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Ronen Torem
Controlling Shareholder
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Tzach Iron
Founder, Co-CEOCEO of Psagot Securities
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Omer Yaniv
Founder and Co-CEO
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Management of Psagot Securities
Guy Bar-On
Founder and CTO
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Haim Krichley
Head of Product
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Liran Ben-Ari
Head of Operations
With over 25 years of experience in capital markets and finance across Europe and Israel, Yohan is a seasoned leader in the industry. Before joining Psagot, he held senior positions including CEO of Psagot Investment House, Chairman of the Board at More Magna Asset Management, and Founder and Chairman of Camalia Capital Markets.
Dolev Ben-Zaken
VP of Regulation at Psagot Group
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Tzach Iron
Founder, Co-CEOCEO of Psagot Securities
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Shir Azuri
Chief Financial Officer
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Tuvia
Head of Product
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Michael Laufer
Controlling Shareholder
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Hen Geva
VP of Regulation at Psagot Group
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Management of Psagot Equity
Inbar
Head of Legal
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Ben Zion Levi
Head of Product
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Gili Nahon
Head of Operations
With over 25 years of experience in capital markets and finance across Europe and Israel, Yohan is a seasoned leader in the industry. Before joining Psagot, he held senior positions including CEO of Psagot Investment House, Chairman of the Board at More Magna Asset Management, and Founder and Chairman of Camalia Capital Markets.
Thomer Barzilay
Founder and CTO
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Omer Yaniv
Founder and Co-CEO
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Eli Heike
Tax Expert
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Option 4
Controlling Shareholders
Tzachi Iron
Founder, Co-CEOCEO of Psagot Securities

Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.
Omer Yaniv
Founder and Co-CEO

Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.
Yohan Kadoche
Controlling Shareholder

With over 25 years of experience in capital markets and finance across Europe and Israel, Yohan is a seasoned leader in the industry. Before joining Psagot, he held senior positions including CEO of Psagot Investment House, Chairman of the Board at More Magna Asset Management, and Founder and Chairman of Camalia Capital Markets.
Omer Yaniv
Founder and Co-CEO

With over 25 years of experience in capital markets and finance across Europe and Israel, Yohan is a seasoned leader in the industry. Before joining Psagot, he held senior positions including CEO of Psagot Investment House, Chairman of the Board at More Magna Asset Management, and Founder and Chairman of Camalia Capital Markets.
Itay Holin
Chief Financial Officer

Holds a Bachelor of Laws (LLB) and Business Administration with specialization in accounting and teaching. In the last decade, he served as the commissioner of enforcement, as the director of the regulatory system and as a director of several companies in the group.

Tzachi Iron
Founder, Co-CEOCEO of Psagot Securities
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.

Omer Yaniv
Founder and Co-CEO
Prior to founding Psagot Equity, Omer, an Adv. (CPA), held a partner position in the tax department of one of Israel’s top law firms. He specializes in corporate finance and Israeli tax law and offers rich expertise in legal compliance, tax consulting, and financial planning.

Yohan Kadoche
Controlling Shareholder
With over 25 years of experience in capital markets and finance across Europe and Israel, Yohan is a seasoned leader in the industry. Before joining Psagot, he held senior positions including CEO of Psagot Investment House, Chairman of the Board at More Magna Asset Management, and Founder and Chairman of Camalia Capital Markets.

Daniel Levantal
Founder and Co-CEO
With over 25 years of experience in capital markets and finance across Europe and Israel, Yohan is a seasoned leader in the industry. Before joining Psagot, he held senior positions including CEO of Psagot Investment House, Chairman of the Board at More Magna Asset Management, and Founder and Chairman of Camalia Capital Markets.

Itay Holin
Chief Financial Officer
Holds a Bachelor of Laws (LLB) and Business Administration with specialization in accounting and teaching. In the last decade, he served as the commissioner of enforcement, as the director of the regulatory system and as a director of several companies in the group.
Tzachi Iron
Joint CEO at Psagot Equity Joint CEO at Psagot Securities

CPA Tzachi Iron, joint CEO of Psagot Equity, holds a bachelor’s degree in economics and accounting (BA) and a master’s degree in business administration (MBA) with specialization in financial management from the Hebrew University of Jerusalem. In the past, he served as a partner in a large CPA firm and as the director of the tax department. Graduated from the Ministry of Finance (Chief Economist Division) and the Tax Authority with specialization in the fields of Israeli and international taxation. Serves voluntarily as chairman of the audit committee at the Akimm Guardianship Association. Voluntarily serves as chairman of the finance committee in the local Moza Ilit committee. Married and father of 2, runs marathons and ultramarathons in Israel and abroad.

Tzachi Iron
Joint CEO at Psagot Equity Joint CEO at Psagot Securities
Prior to founding Psagot Equity, as a CPA (MBA), Tsachi led the tax department in the position of a partner at one of Israel’s leading accounting firms. Specializing in corporate taxation and forensic auditing, he brings a wealth of experience in tax consulting and financial accounting.